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How to Deal with Flagging Issues on Facebook

Looking for ideas to deal with flagging issues on Facebook? Read on! 

Let’s say, that you have made a spectacular Ad and circulated it on the web via social media sites such as, Facebook and now are waiting for results to flow in Instead, you get your account blocked!

Your ad account has been flagged due to our policy violations. Any ads you’re running have been disabled… please consider this decision final.

This is a sample of the dreaded notification from Facebook that causes huge disruption in your Facebook Ad campaign.

This is devastating because the amount of time and money you’ve spent on Ad campaigns now appears to be gone!

Don’t be disheartened yet! Facebook has certain protocols that allows you to get the answers you need and implement possible solutions.

In the following blog, you will learn how to deal with flagging issues on Facebook?

First things first,

Why Does Facebook Posts Get Flagged?

Facebook has absolute no tolerance policy for content that promote:

  • Violence, criminal behavior
  • Suicide, self-injury, drug abuse
  • Child porn and sexual exploitation,
  • Nudity, objectionable content
  • Bullying, harassment, hate speech,
  • Any other antisocial movement.

Naturally such posts cannot stay online, rightfully. 

There is no solution in such cases and your account can no longer operate, for good!

But it becomes a hassle when your content is malice free yet gets the notification.

How to deal with flagging issues on Facebook?

Facebook relies on artificial intelligence and user reports to identify content that pose violation to its policy. Its Community Operations team reviews the reported content and follow the necessary protocol.

You may find reports from users all over the web, complaining their accounts getting flagged by Facebook when nothing was wrong with their content.

In order to solve flagging issues, you need to understand how Facebook algorithm functions.

For that let’s divide this into two forums:

  1. Flagging reasons that are unrecoverable and ultimately lead to account shut down
  2. Flagging reasons that are recoverable
Inevitable blocking causes: Facebook Flagging reasons that are unrecoverable

When dealing with flagging issues on Facebook, there are certain causes that are deemed irrecoverable.

In addition to the malicious Ad accounts, following are the possible causes for account flagging and permanent shut down:

  • You are running Ads as soon as your account was created
  • Using two separate accounts simultaneously for advertising a single Ad
  • Advertisement with content on dating and relationships
  • Ads for a third party
  • Ads for a client’s website on their behalf
  • Website promotion with a forwarded URL
  • You are getting likes from non linked web pages

If your account has operated any of the above activity then there is no other alternative other than creating a new Facebook Ad account.

You can try requesting appeals as much as you like, although, result will be the same.

When you decide to ultimately make a new Facebook Ad account or use an old account, keep in mind that:

  • Your new account should NOT contain any of the above listed content or activity
  • Keep it steady: don’t repeat the same mistakes and avoid making Ads on your Facebook account for at least a month or so. This is to prevent sending any false account indication to Facebook algorithm.
  • After successfully setting up your new account, use a new credit/debit card for your Facebook Ad promotion purposes
  • Don’t promote same Ads as before. Facebook keeps check on blocked account content and will flag your new account if it finds resemblance.
  • Make safe and friendly Ad content first. When your Facebook Ad account picks up the pace, then steadily incorporate your substantial Ads.
  • Always keep in mind what not to do ever with this new account. 
Facebook flagging reasons that are recoverable

If you partook in none of the above activities that lead to irreversible account blocking, then you might be in luck.

Check out the following listed activities that can earn you Facebook lenience:

  • Address on funding source and Facebook does-not match
  • If listed credit/ debit card has crossed their validity period
  • Your name and address on your credit/ debit card does-not match with your Facebook account
  • Unusual payment activities that neglect Facebook policy
  • Created Facebook Ads from a different IP address
  • Advertising a non existing uniform Resource Locator (URL)
  • Made n number of changes to the original Ad

Inspect your Ad account for the above mentioned activities. If you find any such activities in your account, immediately rectify them.

If Facebook flags your account for any of the listed reasons, it will notify you with a description of violated terms and give you the option to request an appeal. After receiving your request Facebook will inform you within 24 hours about its decision to restore or remove your account.

Usually making an honest appeal containing all the details of the changes that you made in your Ad account, works in your favour and your Facebook compliant account is restored.

If not, as happened in few cases, you would have to make a new Ad account, keeping in mind all the terms and previous mistakes.

So, that’s all for “How to Deal with Flagging Issues on Facebook?”

Gratis Soft Solutions in Zirakpur is a competent digital marketing agency with expertise in creating impressing Ads and skillfully handling your Facebook campaigns. We make sure there would be no flagging issues associated with our campaign. Visit our website gratissoftsolutions.com for more information.

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8 Tips for Squeezing Maximum Revenue from your Adwords Campaign

Maximum Revenue from Adwords Campaign

If you are an avid business investor or start up business owner, you must be already aware of the significance of Google Adwords in online business operations. If not, then it’s basically Google’s online advertising program which runs on paid advertising. That is, pay per click advertising in which whenever a visitor clicks your Ad, you are obliged to pay Google.

Simply getting an up and running Ad across the web is not as simple as it seems, it actually requires a great deal of work. Many business novices who have tried paid advertising without proper planning sooner or later come to realize that their budget complications got bigger than their campaign strategies.

This is particularly due to lack of consistent optimization and efficient marketing tactics which can prove to be harmful for a business.  

Here are 8 tips for squeezing maximum revenue from your Adwords campaign. These will suggest auxiliary marketing tips to accelerate your website traffic and conversions.

Tip No. 1: For maximum revenue from Adwords campaign, set Your Goals first

The first and foremost step is to measure your campaign’s goal. What you are looking to accomplish through your campaign? Make specific priorities such as online sign ups or sales, your audience’s motive of action through query form or making a purchase, cost per conversion or monthly leads generation.

Understanding your goals affect your Adwords campaign structure and management which ultimately decides your profit quotient.

Tip No. 2: Devise Your Campaign Strategy

As been said before, start laying out your Adwords campaign structure with thorough research of your target audience, competitors, keywords, geographic location, targeted ad groups. Lay out your campaign strategy for maximum revenue from Adwords campaign.

2.1) Utilize Google’s Geo targeting feature

Location wise audience targeting gives faster results than on a widely distributed term. Target your potential customers in certain geographic locations which gives your Campaign extra leverage and edge.

2.2) Select proven keywords 

You must be aware of the importance of keywords for successful Adwords campaign. Use specific and targeted keywords only. For instance, mention distinctive feature or standard dimension of the product.This makes your efforts reach to interested customers who can turn into effective conversions.

You can use different keyword strategies for an effective campaign:

i) Negative Keywords

Negative keywords play pivotal role in directing relevant users to your advertisements and filter out unrelated phrases from your keywords. You have full control of what is to be displayed on Google if you can identify and manage negative keywords.

ii) Your Brand Keywords can get you maximum revenue from Adwords campaign

Run ads for your own brand name or brand related keywords. The chances of conversion with your brand specific ads is much higher than your regular ads. When users see your Ads with your brand name, they get more specific introduction and get influenced to visit your website.

iii) Your Competition Keywords

There are always some competitors out there who target your brand keywords for their own ads. You can counteract by running searches for your own ads which includes your competitors’ name.

2.3) Choose the Best Keyword Matching for your Ad campaign

There are 4 major keyword matching options which control similarity of your keyword with users’ search for your Ad display. The match types consist of the following:

Broad Match:

Try to not use any broad match as sometimes it does not give relevancy to your keywords and this can be costly if your ads gets directed to irrelevant users.

Modified Broad Match:

Ads are displayed on searches containing the keyword in any order. this match ensures that each word in your keyword is included in the Google search query.This gives you control over your ad impressions and avoid irrelevant users.

Phrase Match:

Phrase match allows you to target potential customers. In order for your ad to show up, phrase match requires your keyword to appear in the order same as a search query.

Exact Match:

The user have to type in the exact keyword that you have used for your Ad’s visibility. Although using keywords entirely on Exact matches minimize your chances of getting ad impressions and there is a risk of missing out on potential customers.

Tip No. 3: Ad copy optimization and competitor analysis

  • Users get to know about your brand through your band’s ad copy. Design creative Ads taking your target audience under consideration. While optimizing your ad copy, you should make your ads beneficial to users. Not by any means should you adopt misleading content. That will only give rise to angry customers and wasted clicks. By anticipating your users’ issues, offer them benefits driven solutions. This lures more potential users to your site.
  • Ad extensions and site links give users more reasons to click on your ads. Utilize Ad extensions such as Reviews and Ratings, Download App, Call Us, Get Directions,  
  • A relevant and useful landing page should be your next preference. Make your landing page impression for usersconsistent with your ads. Match your landing page copy with your Ad copy by designing your landing page contents according to your Ad details. Make the information listed on your landing page transparent and comprehensive.
  • Learn from your competitors’ Ad cop The most skilled marketing experts compare their Ads with other sellers and learn from their progress. This is a healthy practice you should follow too in order to stay ahead of your competitors. You can compare your viewer’s ratings and sort out their issues which will increase your ratings and conversions.

Tip No. 4: For maximum revenue from Adwords campaign, optimize your conversions through Split Testing

Split testing is the method of testing different versions of a web site against one another to choose the one that works best. 

Set up your Ad groups with different segments( 2 Ads per group) and create your ads for each. This help you analyse your Ads’ performance and discard the low performing ones. This saves your money and gives better user experience.

Tip No. 5: Special Offers for Google shopping ads

Implementing special offers makes your Ad stand out. Users are enticed by new and attractive offers that they find comparatively useful.

Your special offers should be made as per market standards. Compare your competitors market offers with yours and keep on updating accordingly. Your offers should be more attractive and compelling than your rivals’.

Special offers makes your brand exclusive with sales offers, shopping codes and influential call to action.

Tip No. 6: Conversion Tracking for maximum revenue from Adwords campaign

When you track your conversions, it helps you trace those Ads and keywords that have been proven to be successful. It also intimates you about your campaign progress.

Track your sales results with Adwords conversion tracking for gaining knowledge about nature of return of investment that your campaigns are delivering.

Alter your campaigns when necessary and regularly perform conversion comparison with your decided goals.

Tip No. 7: Perform Quality Score Check

Google assesses the quality of your Ads and landing pages and assign quality score based on that. It sets the scoring on a scale of 1 to 10. You can find the quality scores of your keywords in the Google AdWords account. 

Keeping your content relevant and beneficial to users allots you with high Google quality scores which proves essential for your campaign success in many ways.

  • Your highly ranked Ads secure top positions on search pages,
  • they become eligible for Ad auctions,
  • Google lowers cost value for high quality Ads and ad extensions which are crucial for your landing pages can be easily added into your high rated Ad.  

Tip No. 8: Take advantage from professional partners

No matter how hard you try to manage your campaigns on your own, there are certain halt points when you get stagnant results and start wondering what went wrong. Let me tell you there could be nothing wrong with your Ads and Ad campaigns, the only thing that s uncertain is- market. It’s ever changing and unpredictable. Carrying whole campaign all by yourself is not a smart approach to deal with it. Partner with professional experts who are well versed with latest marketing trends and share your burden with favourable outcome.

There are competent digital marketing agencies such as Gratis Soft Solutions in Zirakpur which can deliver the task with ease.

Make contact and reap the benefits!

Visit: www.gratissoftsolutions.com.

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How to Achieve Digital Harmony?

When your digital marketing strategies are in perfect sync with your target goal, budget estimation, desired revenues and potential profit then you could say that your marketing agenda is well coordinated or digitally harmonized.

It is the ultimate goal for any business owner. Hence, the bigger picture arise: How to achieve digital harmony?

But is it really a pragmatic aim or just too good to be true?

Let me give it straight to you- Nothing is ever perfect and permanent in the unpredictable world of marketing. You need to constantly keep up and upgrade your strategies to stay on the right course. A few bumps goes left unattended, and you whole campaign may fall off!

The key to every successful business strategy is innovation and optimization.

Digital marketing is a vital factor in making of a business. 

Digital Marketing for Digital Harmony

As a basic introduction, digital marketing is a process of online advertisement of products or services through digital media such as search engines, websites, social media, mobile applications, emails, etc.

Let me summarize the whole marketing strategy that really works and brings results pretty close to a perfectly balanced digital marketing success:

How to Achieve digital harmony through marketing proficiency?

First priority- Stipulate your audience

Your product or service is first and foremost for your customers. Speaking from business point of view, your product is for your ideal customers.

For 100% audience engagement, first you need to define your audience.

Set identification standards for your ideal customers, such as:

  • What is their job profile? Are they working from home or outside or are they home makers,
  • Their net household income,
  • Their educational background,  
  • what is your audience choice of preference,
  • what sort of products they purchase,
  • why they choose them,
  • Are they big spenders or occasional spenders,
  • where and how they like to buy products, online or physical stores,
  • how much time they spend online,
  • How often they purchase stuffs online, etc.

Gather and process all the criteria for laying a foundation frame.

After having an idea of your target audience, next select places that match with your audience preference to circulate your Ads and brand message.

This makes sure that your campaign is seen and primarily prioritized by your ideal audience so that its online visibility grows. 

Select your target audience

Target your chosen audience by selecting sites frequented by them and post your Ads via social media, email, affiliate marketing, mobile marketing, and other means using competent marketing strategies such as SEO, SMO, PPC, Google Adwords, content marketing, etc.

Make sure that the keywords you will be using should be in proper accordance as per your preferred audience.

The more is your relevancy, more will be your product visibility and recognition across the web.

Thus, leading to more leads and potential conversions. 

How to Achieve Digital Harmony via Budget planning? 

It is not necessary that an effective marketing campaign has to be expensive. Plan your budget as per your overall estimated involved costs of your campaign.

It is possible to exceed your estimated budget limits which can work in your favour if you prioritize the Ads according to their performance and efficiency on various channels. Set your attention to such Ads for a certain time period, sidelining other Ads.

After a period of time, your preferred Ads will start showing results and bringing in potential leads. When that happens, move on to other Ads.

Stepwise follow through the plan and you will be able to manage the financial aspect of your campaign with consequential less hurdles. 

Create useful and relevant content

When your audience finds your Ad on the net, whether their next click will be over your Ad or on the exit page, this completely depends on the content of your Ad.

Maintain consistency, relevancy and usefulness of your ads by creating content suitable for the user.

Adequacy and relevancy in the medium of business engagement is also crucial for a sustainable digital marketing practice.

Try to keep uniformity in connectivity of all your Ad pages with respect to your audience. That means to make sure that your website, emails, Ads on social media, all offer your customers the very same way to associate with your business.

Keep an eye on any such rogue offers circulating the web. 

Track and monitor your campaign performance

Auditing and tracking your Ads should be and is an imperative step for sustenance of your good progress so far. By analysing the performance of your campaign you get clear picture of what is working and what’s not, allowing you to work on required improvements and possible upgradation.

You can make use of support for advertising management services offered by Google to track the performance of your Ads. 

Take professional aid to achieve digital harmony

While I believe that you can pull off the whole operation on your own, seeking professional assistance is a smart choice though. Hiring digital marketing experts like Gratis soft Solutions avails you with many benefits and reduces all the hassle that comes along the way. I have covered all the details on the importance of digital marketing in other blog. You can go check out the link. 

How to achieve digital Harmony; Conclusion

Digital harmony is simply achieved when your goals are fulfilled. You can accomplished that by following above mentioned points besides regular updation of digital marketing strategies, carefully deducing proper alignment of your related keywords and advertising means with your ideal target audience and maintaining consistency and relevancy of your Ad content across the web. 

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Get Instant Business With Top PPC Company In Chandigarh

Get Instant Business With Top PPC Company In Chandigarh

Top PPC Company

Top PPC Company

For gaining dominion over a successful business with maximum profit, PPC strategies are considered the best among other digital marketing strategies. But a major derivative factor is the source of marketing which can be projected by oneself and more efficiently by a competent PPC company. Get instant business with Top PPC Company in Chandigarh- Gratis Soft Solutions – the ultimate solution to all of your business affairs. Do you know that about 73% of cosmopolitan Indians prefer to shop online? Gratis Soft Solutions is the premier digital marketing company that provides 360° marketing solutions with expertise in PPC strategies. PPC or Pay Per Click is the method of getting clicks from users on the internet through Ads that direct them to advertiser’s website. Ads are paid and are designed to benefit the advertiser every time they are clicked.

What are the benefits of PPC marketing?

PPC management benefits both the advertisers and users.
      It Benefits the Advertiser              It Benefits the User
  • PPC advertising provides remarkable results for advertisers and also serves as a greater media for connecting to their target audience.
  • PPC Ads when clicked by users naturally benefit the advertiser and when they are efficiently optimized they also gain more user’s attention and interest.
  • When a PPC Advertisement performs exceptionally, search engines reward them with high rankings and low click charges.
  • The user or searchers often search for market products of their interest. PPC Ads are informative and attractive for users who reach their destination sites through them.
  • Paid advertisements tend to gather more clicks as they offer relevant product services. Users acknowledge these useful Ads and might spread the word.
  • PPC Ads are designed to be audience-specific, hence rather than looking up for random information users get well informed via PPC Ads.

Hence it is a win-win situation for everyone. Digital marketing is essentially laid on the foundation of producer and consumer relationship. Both should be benefited equally. Gratis Soft Solutions’ work ethic solely follows this agenda. We are the company that looks out for our clients as well as their clients.

 

Get Instant business with Gratis Soft Solutions

 

Gratis Soft Solutions is the premier digital marketing company with best Industry PPC services in Chandigarh. The company has great involvement in expanding its clients’ business online. Their PPC management services include the best in market strategies that efficiently take care of keyword research, filtering out negative keywords, campaign planning and management, campaign launch, competition analysis. The campaign is managed by highly experienced PPC professionals who are the best in business. The company engages in setting up a steady management system of low cost per click rate and a high click-through rate. Their agenda has complete transparency, a reasonable budget and is designed to generate more ROI for your business.

 

Why does your business need our PPC services?

 

PPC management requires a lot of work to ensure the success of an ad campaign by bringing in more visitors and increasing the conversion rate. With effective strategies, maximum profit is gained by the advertiser as PPC campaigns minimize extra expenditure on the marketing products.

We offer smart marketing services to you which makes sure the overall efficiency of the campaign as well as a higher rate of conversion.

We have quite a few reasons for you to choose working with us:

 

Affordable budget

We follow a transparent mode of service charges with no hidden add-ons. We decide over the project budget via a thoroughly discussed arrangement and determine our rates purely on a performance basis.

 

Experienced PPC Experts

We have a well-assembled team of PPC experts who have an excellent record of running successful PPC campaigns for clients in India, U.S., Australia. Our professional team has expertise in bringing in more revenues and a high conversion rate for your project.

 

User-friendly and increased conversions

Our main motto is to increase clicks per visit and conversion rate. We make sure to increase the number of visitors on your webpage by providing satisfying information and turn them into potential customers.

We also work to reduce the cost per click to prevent any extra expenditure on your behalf thus the total value of your money.

 

Our work ethic

We create and monitor your advertisement and also optimize it for more website visitors.

We take full charge of the paid ad campaign and follow through a strategic plan until our client gets what they asked for. We make sure the campaigns are clear, logical and are set up in the best possible manner.

 

360° Digital Marketing services

We offer Pay Per Click (PPC), Social Media Optimization (SMO), Social Media Marketing (SMM), Email Marketing and Customized Paid Campaigns for Social Media, Google Ad words, Google Paid Search, Online Advertising, Social Media Marketing, Search Engine Marketing Services to all size of businesses who wish to promote their brand online and expand their business.

Our dedicated team provides you services laced with the latest trends which are in-sync with Google algorithm making us Best Digital Marketing Company in Chandigarh. We have ample experience in managing a wide variety of businesses and thus are well aware of market standards.

 

We promise punctual and quality work

Our quality work starts with designing an attractive landing page which is what brings more visitors to the site and make them interested in the services offered.

The target set out by us is made sure to be achieved at all cost before the deadline and with best results.

 

Systematic Reporting

We follow a transparent and sincere work protocol as we believe in maintaining a healthy relationship with our clients and once hired we make sure to bring success to you by managing a productive marketing campaign. We sum up all the details of our work and submit routine reports to our clients so they can keep a check on our progress.

 

Tried and Tested Strategies

For the successful conversion of visitors on our client’s website, we target a specific audience of different niche.

We have experts who are well accustomed to attract audiences around their specific geographic location according to their requirements.

We have also successfully implemented our device targeting strategies which is frequently becoming more effective among today’s digitalized generation.

PPC advertising is one of the best tools for boosting brand recognition in the modern digital age. It not only facilitates more traffic towards websites but ensures conversions with steady rate.

Choose Gratis Soft Solutions and avail all the benefits that our PPC services offer.

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Gratis Soft Solutions offers a diverse range of digital marketing services such as SEO, SEM, SMO, SMM, PPC, content marketing, website development, and many more custom-tailored to satisfy your business goals